Lisa joined Transformations in 2016 as the Executive Director of Patient Services and was responsible for overseeing Transformations’ Admissions, Alumni, Patient Advocacy and Business Development functions. Lisa joined Transformations from Kipu Systems, a SaaS EMR system for the addiction treatment industry, where she worked as a patient services manager. Lisa, prior to immigrating to the United States in 2015, held a number of senior sales and marketing positions in the rental, fleet management and logistics industry culminating as Sales Manager for Avis South Africa. Lisa also started several businesses as part of the RSR Companies in South Africa where she was, at various time, responsible for overall strategy, sales, marketing, website development and finance. In September 2018, Lisa became a member of Transformations’ executive team when she was promoted to the role of Chief Marketing Officer and added responsibility for the Company’s marketing functions to her previous responsibilities. Lisa was educated in Johannesburg, South Africa and attended university classes towards a degree in Psychology.